Skip to content

50 Cent: Ultimate Band as Brand

August 27, 2008

There was a recent Forbes interview with 50 Cent regarding the music business and how’s he taking on the future. Dave Kusek went into detail about the interview, but in a nutshell, 50 knows that he has to think of new ways to make money.

He understands his popularity/celebrity/image is his brand and he’s extending it as far he can. He’s got G-Unit clothing, his own boutique record label, he’s a partner in VitaminWater, is actually considering going into natural resources, and probably a lot more.

Some of you might think that’s too much, but he knows focusing on just the album is risky. He wants to diversify and make sure his future is protected financially.

A lot of his fans will probably steal his album, but will still buy G-Unit clothing, concert tickets, VitaminWater, and more.

The key point to get from this blog post:

Everything about the 50 Cent Brand was built on and around the music, but the money isn’t being made on selling the recorded music anymore (it never really was for artists).

Make Great Music,

Hoover

Bookmark and Share

The New Rockstar Philosophy

img src=”http://brownsugarpages.files.wordpress.com/2008/04/50cent_300x298.jpg”

Advertisements
No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: